You Can't Win 'em All

http://artsbeat.blogs.nytimes.com/2009/04/10/tnt-cancels-trust-me/

I have to devote one post to one of my growing favorite shows that I recently found out was canceled. Trust Me depicted life in a fictional advertising agency RGM that boasts clients including Dove Hair Care, Bertolli, and Buick. Product placement was the obvious source of funding for the show, which would feature one product as a client for an entire episode. In this sense, the show was doomed from the start. The only people that could relate to the show were people in advertising because not many people can believe that advertising is stressful and harmful to your personal life. Since advertising is depicted as a glamorous career, audiences had a hard time connecting with the characters. Also, many people have a chip on their shoulder when they think about advertisers due to beliefs of subliminal messages and false advertising. The audience who watched the show could never relate to the problems of the people who lie to them everyday. The last few episodes of Trust Me gained 1.4 million viewers, which was too low of a number for TNT to cope with. Sadly, Trust Me got the axe along with many other creatively successful shows.