The Client

A brilliant portrayal of client-designer relationships in real life situations. Yo ho, yo ho a designer's life is not for me. This is why I'll be sticking to the accounts side, so I can tell them who's boss!



For more hilarious accounts of clients behaving badly, check out http://clientsfromhell.tumblr.com/

Go Holiday (PC)

Is it just me, or is this Gap Holiday commercial a rip-off of the Hillshire Farms meat ads with a cheer team twist? There is also the obvious connection to the FOX hit Glee, combining singing & dancing with acrobatic stunts. Throw in some Christmas sweaters and you have a recipe for a holiday commercial on Adderall.

Love the Hanukkah and Kwanzaa shoutouts, but Gap is getting heat for not making the campaign "Christmas-centric".




Either way, I'm loving all these holiday commercials :)

Twitter Legitimized

It's been an exciting year to watch advertising tactics transition from 360 degree marketing towards heavy social media influenced campaigns. As an early fan-girl of Twitter, I loved watching the mainstream catch up. Early Nielsen reports showed that a negligent number of college students used Twitter. Now it's become the ultimate buzzword, with phenomenons like #Mileycomeback trending topics lasting for days and brands like Zappos.com reaching 1.5 million followers.

Now my dream agency, Razorfish, has released their 2009 FEED report that has got the internet all a twitter, pardon the pun. The face of the report, Garrick Schmitt, authored this Advertising Age article that peaks at the future of consumer experiences with a brand. I particularly enjoy how Red Bull has created an entire lifestyle, it seems, to suit their ideal consumer. Creating an experience campaign that focuses on social media outlets, with supportive traditional media, seems to be the innovative concept of the near future.